JR Motorsports

Posted by in Attractions,Insider,Sports & Recreation | September 17, 2013


JR Motorsports is the management company and racing operations of Dale Earnhart Jr.  JRM competes in multiple racing divisions, including the NASCAR Nationwide Series.  The motor sports and racing company was established in 1999 as the management company for professional race car driver, Dale Earnhart Jr.  They operate out of a 66,000 square foot facility that serves as the hub of Earnhart’s racing operation and business interests.  The team’s headquarters encompasses a full stable of cars that compete in the NASCAR Nationwide Series and local weekly late model divisions.

JR Motorsports Team

The JR Motorsports team does not only include Dale Earnhart Jr, but also consists of several other notable NASCAR race car drivers.  These members include; Regan Smith, Kasey Kahne, and Brad Sweet.  For the latest information on each of the drivers and upcoming races, be sure to check their website,!


JRM shop tours are available on Thursdays and Fridays anytime from 9am-4:30pm.  If you are interested in a shop tour email  Be sure to include your name, number of people in your group, and what day/time you would like to attend.



Regular hours: M-F 8:30-5:30, Sat 10-4


If you are looking for JRM, driver, or NASCAR merchandise, look no further!  There is everything from clothing to shoes, from car gear to collectibles available in the shop.  With a store on site, along with an online store, you can find exactly what you are looking for.


1.  Do a Tour!  Grab a group of racing enthusiasts and tour the over 66,000 square foot facility filled with cars, memorabilia, and awards.

2.  Get some Merch.  Before you leave, make sure you stop by the shop and buy a JRM souvenir to take home!

3.  Bring your Camera.  You will want to have your picture made with the wax figure of the team owner, Dale Jr!


Mooresville Museum

Posted by in Attractions,Family Friendly,Insider | August 16, 2013

The Mooresville Museum is a hidden gem full of history, stories, and mementos from long ago. 

Mooresville Museum

Displays at the Mooresville Museum include:

  • Local Businesses and Industry
  • A History of Education
  • The History of Medicine in Mooresville
  • Military and Veterans
  • Mooresville’s First Family and Other Genealogies
  • A Big Beautiful Antique Fire Truck
  • And Much More!

Of all of the things that I got to see in the museum I think that my favorite was the building itself.  The building was donated by the Charles Mack family (very well known throughout the city) and is full of its own history from wall to wall!  The volunteers who work at the museum are very knowledgeable and were happy to give me a tour of the building.  The building was once part of a local wholesale business and I got to its old cigar closet and the humidity controlled candy locker!  

How to get to the Mooresville Museum.

The museum is located in the heart of Downtown Mooresville on East Center Avenue.  Public parking is visible from the museum.

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When to go and what to expect.

Mooresville MuseumThe museum is open on the third Saturday each month and is often open during the week when volunteers are there.  The museum and tour are free but we highly recommend making a donation and maybe even purchasing some literature from the museum.  They are currently raising funds to go towards a renovation of the building which will help to preserve the building’s historic value and make it function more efficiently as a museum.   



A Walk Down Memory Lane (Memory Lane Museum)

Posted by in Attractions,Family Friendly,Insider | February 11, 2013

 Memory Lane MuseumMemory Lane Museum is an auto and racing museum and a labor of love for owner Alex Beam. While in high school Mr. Beam restored his first car, a 1913 Model A Ford. The collection has been growing ever since and now includes more than 150 exhibits.  Mr. Beam likes to give tours of his extensive collection in person and will be more than happy to be your guide if he is in.  He can tell you about each car, where he got it, who drive it, and the secrets it holds.

Memory Lane MuseumMemory Lane Museum houses racecars and classic automobiles some of which were used in films like “Leatherheads,” Driving Miss Daisy,” “Days of Thunder” and more. The collection also includes antique toys, toy cars, and several additional items which are occasionally rented out for film props. You may recognize some items and cars from your favorite movies! Each item in the collection has a story and carries with it memories from days gone by. The museum offers a chance for you to revisit some memories of your own and take a look back in time.

Memory Lane Museum is a perfect weekend destination or daytrip excursion with something for each member of the family.  A trip to “Race City USA” would not be complete without a visit to this gem of a museum.

Hours and Admission:

Admission is $10 for adults and only $6 for kids (6-10). Children under six have free admission. Doors are open Monday-Saturday form 10-5 with an extended week during Charlotte’s May and October races. Be sure to bring your camera and capture a few memories of your own.

How to get to Memory Lane Museum:

Located at 769 River Hwy., Mooresville, N.C. 28117Memory Lane Museum

From I-77 take Exit 36 to Mooresville. Then head West on Hwy. 150 (River Hwy.) for approximately 1 mile. A white road sign will direct you to Memory Lane on the left.

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Other Attractions:

Mooresville is a great location with much to offer. The town has many shopping and dining options, and places to stay, all within a short drive of the museum.

If you are planning a weekend trip you may want to book your stay at TownePlace Suites or SpringHill Suites. These two accommodations offer various packages throughout the year that are sure to give you fantastic experiences at exceptional prices.

Memory Lane Museum

Mooresville Ice Cream Company

Posted by in Family Friendly,Food,Insider | September 10, 2012
Mooresville Ice Cream Company

Mooresville Ice Cream Company

I scream, you scream, we all scream for the Mooresville Ice Cream Company!

The summer is winding down, the kids are back in school and the days are getting shorter. Our family took the opportunity to visit a hidden gem in downtown Mooresville a few times over the past couple weeks. Call it a sweet tooth, or trying to get the last moments out of summer that we could.

The Mooresville Ice Cream Company, home of DeLuxe Ice Cream and Front Porch Ice Cream, is located in downtown Mooresville on Broad Street. You are able to peak in the glass doors next to the ice cream parlor to get a peak of the magic that is ice cream making! The ice cream parlor also has sherbet for those looking for a lighter option.

As school starts and we look for escape from the business of daily life, the Mooresville Ice Cream is becoming a weekly ritual for our family. Giving us time to sit down, talk and remind us that life is about the moments like a great scoop of ice cream with friends or family.


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Lake Norman State Park

Posted by in Insider,Mountain Biking | May 9, 2012

Lake Norman State Park

One of the crown jewels of living in Iredell county is Lake Norman State Park. Less than 20 minutes from most of the Lake Norman area this 1,328 acre park holds activities for everyone and truly holds the key to getting locals outdoors.

Activities at Lake Norman State Park

The list is long of the hobbies, sports and leisure you can enjoy at LKN State Park. From the park’s website you can find this list:

Boating Biking
Camping Picnicking
Community Building Swimming
Education and Events

Biking at Lake Norman State Park

Lake Norman State Park Mountain Biking

As a very enthusiastic mountain biker the mountain bike trails are what first pulled me to the park. Formally called the Itusi trail system the milage currently is sitting 22 miles at with several more miles currently under construction.The longest trail system in the Lake Norman and Charlotte area with different trail loops depending on how difficult and how much climbing you would like to endure.

Hiking at Lake Norman State Park

Hikers have many options to chose from at the park. Dedicated hiking paths that you won’t need to worry about mountain bikers flying up to you at 12 mph, but you are also able to hike all the miles of the Itusi trail. I also must note that while we are talking about hiking trail running is super popular and highly recommended. The trails are perfect and fast for anyone trying to find a new trail to run on.

Alder Trail: Begin this easy 0.8 mile loop at the Park Lake parking lot, which is the first area that you’ll come to after entering the main entrance. The trail crosses the picnic area, circles the peninsula between Norwood and Hicks creeks, and then skirts the edge of the lake. Take a short side path to the dam and view the spillway and gates that control the lake’s water level before returning to the trailhead.

Lake Shore Trail: The trailhead for this moderate but lengthy 5.0 mile trail is at a parking lot near the Cove Picnic Area located off of Shortleaf Lane, which is close to the swimming area. The trail passes the boat launch and family campground as it winds along the lake shore. Take the Short Turn trail to cut your hiking distance roughly in half. Do an ‘out and back’ on the group camp spur to add another mile and a half.

Itusi Trail: Hiking is also allowed on the Itusi Trail, although hikers must yield to mountain bikers using this trail. The Itusi Trail is not just a mountain bike trail – it is designed for hikers as well.

Camping at Lake Norman State Park

Lake Norman State Park

If you are remotely interested in camping at Lake Norman the first thing I advise is to go reserve your spot now.

Now that we got that out of the way… I believe camping at Lake Norman is something that locals don’t look at enough. Last year our family went there for Easter weekend. It was beautiful, scenic, amazing lake views, walks and it was perfect for a family camping trip. If we forgot something we were only 20 minutes from home and all of the campsites are well taken care of.

Family Tent/Trailer Camping: Tent pads, picnic tables and grills are available at 33 sites. Occupancy is limited to one family or six people per site. Park gates are locked at the posted closing hours. Campers may not leave the park after closing or before 8 a.m. except in an emergency. The Family Campground is open from March 15th through November 30th.

Group Tent Camping: No more than 25 people are permitted on each site. Drinking water and restrooms are available nearby; picnic tables and a fire ring are provided at each site. The Group Campground is open from April through November.

In Closing

There are tons of things to do at the LKN State Park. Moving forward I’m sure we will focus on specific ones to give you more details. If you visit the park please let us know your insider tips! Visit Lake Norman’s website in the mean time.

Lazy 5 Ranch (Fun for the whole family!)

Posted by in Family Friendly,Insider | March 22, 2012

Lazy 5 Ranch!

Lazy 5 RanchDon’t let the name fool you, there is nothing lazy about it. As I approached the entrance, my heart rate took an unexpected rise. Who knew that you could go to Mooresville to see the Watusi? But seriously, if you are up for an animal encounter that you will never forget, the Lazy 5 Ranch is your brand of adventure.

Lazy 5 RanchThe pasture along NC Hwy 150 is just a teaser of what is in store for you once you enter the gate. Once you visit the store, pay the fee and buy some feed, the world of exotic animals is waiting for you. As I passed through the gates, my mind drifted back to Jurassic Park and for good reason. I was riding in the bed of a pick-up truck and was swiftly attacked by hungry critters. This ride is not for the faint of heart. Of course, you can ride inside your vehicle with the windows up, but what fun is that?

Lazy 5 Ranch ( is privately owned and operated by Henry Hampton with no federal or state funds. It is home to over 750 animals from 6 continents. The animals can be viewed from a horse drawn wagon or from your own private vehicle while traveling along a 3 ½ mile safari ride.Lazy 5 Ranch

This ride is one of those things that you will want to do over and over again. The first time through, fear will be part of the excitement, so you will miss a lot. I remember telling my wife to hit the gas on several occasions as I began to feel like a llama or an emu was about to join me in the truck bed. It is amazing how long necks are, not to mention the tongues. They recognize the bucket of food and they want some. Be prepared for an up-close and personal encounter with these animals. For the most part,Lazy 5 Ranch they are free to roam and they do. Be prepared.

When you finish the safari ride, be sure to take the walking tour. I thoroughly enjoyed the walk and animals and birds. The diversity of the collection is excellent. Take your time and look closely, some critters are shy and spend their time hiding.

I really appreciate the purpose statement that Lazy 5 has on their website….

The purpose of the Lazy 5 Ranch is to educate while entertaining as well as provide an excellent environment for reproducing some of God’s most unique creatures and helping the recovery of several endangered species including the Grevy Zebra, Scimitar Horned Oryx and Ring-tailed Lemur.Lazy 5 Ranch Hopefully, with your visit to the Lazy 5 Ranch, you have learned new things and had lots of fun. Come see us again soon. The animals will be waiting!

I can’t end with any better statement, so load up the kids and the grandparents and head over for a few hours of fun and adventure. Visit their website ahead of time and learn more about the ranch and what it has to offer before you come out to meet the animals. Mostly, be prepared for fun and excitement; there is plenty of both.